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Head of Marketing - Digital at Swiggy
About Swiggy
Swiggy is India's largest on-demand convenience platform, delivering food, groceries, and essentials to millions of consumers across 500+ cities. The company is known for its customer-centric approach, innovative solutions, and strong brand presence in the hyperlocal delivery space.
About the Role
The Head of Marketing - Digital will lead all digital marketing initiatives, driving customer acquisition, engagement, and retention across Swiggy's product portfolio. This strategic leadership role requires a data-driven marketer who can scale digital campaigns and build lasting brand connections.
What You Will Be Doing
- Develop and execute comprehensive digital marketing strategy across performance marketing, SEO/SEM, social media, and content
- Drive customer acquisition and retention initiatives with focus on optimizing CAC, LTV, and engagement metrics
- Lead a team of 15+ digital marketing specialists across paid media, organic channels, and marketing automation
- Manage multi-crore digital marketing budgets and optimize ROI across channels and campaigns
- Collaborate with product, analytics, and creative teams to deliver integrated marketing campaigns
- Leverage data analytics and consumer insights to identify growth opportunities and personalization strategies
What Swiggy Is Looking For
- MBA from premier business school with 10+ years of experience in digital marketing
- Proven track record of scaling digital marketing initiatives in consumer internet, e-commerce, or tech startups
- Deep expertise in performance marketing, attribution modeling, marketing automation, and growth hacking
- Strong analytical mindset with experience using tools like Google Analytics, Clevertap, MoEngage, and Tableau
- Demonstrated ability to lead and mentor high-performing marketing teams
- Excellent communication and stakeholder management skills with ability to influence senior leadership
- Experience managing large marketing budgets (₹50Cr+) with strong ROI focus
What Makes This Role Stand Out
- Competitive package between ₹25L – ₹32L per annum
- Lead digital marketing for one of India's most recognized and fastest-growing consumer brands
- Work with cutting-edge marketing technologies and data platforms to drive innovation
- Hybrid work environment with entrepreneurial culture and rapid decision-making
- Significant equity participation and opportunity to create lasting impact on millions of consumers
How to Access This Opportunity
This opening is not listed on any public job portal. It is a verified internal opportunity exclusively accessible through the website careerjump.co.in and directly apply to this job role. They also have similar job openings posted daily on their website. You can also join their WhatsApp Community for daily updates on verified internal job openings.
Ready to Apply for This Role?
This is a verified internal opportunity available exclusively through CareerJump.
Apply directly on our platform or join our WhatsApp community for daily updates.