Growth Marketing Manager

Meesho is India's fastest-growing e-commerce platform enabling millions of small businesses and individual entrepreneurs to start their online businesses with zero investment. Backed by leading investors including SoftBank and Meta, Meesho has democratized e-commerce across tier 2 and tier 3 cities in India.

The Growth Marketing Manager will drive user acquisition, activation, and retention strategies through data-driven performance marketing campaigns across digital channels. This role requires expertise in scaling growth experiments, optimizing marketing funnels, and achieving aggressive CAC and LTV targets in a hypercompetitive marketplace.

• Design and execute full-funnel growth marketing campaigns across channels including paid social, search, affiliates, and partnerships
• Own user acquisition targets and drive monthly active user growth through data-backed experimentation and optimization
• Analyze user behavior, conversion funnels, and cohort performance to identify growth opportunities and improve retention
• Collaborate with Product, Analytics, and Creative teams to develop high-impact marketing experiments and A/B tests
• Manage monthly marketing budgets of ₹5+ crore with focus on ROI optimization and sustainable CAC
• Build automated marketing workflows using tools like CleverTap, MoEngage, and marketing automation platforms

• 6+ years of performance marketing or growth marketing experience in consumer internet, e-commerce, or fintech companies
• Strong analytical skills with proficiency in SQL, Excel, and analytics tools (Google Analytics, Mixpanel, Amplitude)
• Proven track record of scaling user acquisition campaigns and managing large marketing budgets (₹3+ crore monthly)
• Deep understanding of digital marketing channels including Facebook, Google Ads, App campaigns, and emerging platforms
• Experience with marketing automation tools, attribution models, and cohort analysis
• Bachelor's degree in Engineering, Business, or related field; MBA preferred
• Data-driven mindset with ability to translate insights into actionable growth strategies

• Competitive package between ₹22L – ₹28L per annum
• Drive growth initiatives for one of India's fastest-growing unicorns impacting millions of entrepreneurs
• Work with a world-class marketing and product team in a high-ownership culture
• Hybrid work model with 3 days in-office at Meesho's Bengaluru headquarters
• ESOPs, performance bonuses, and access to cutting-edge marketing technology and tools

This opening is not listed on any public job portal. It is a verified internal opportunity exclusively accessible through the website careerjump.co.in and directly apply to this job role. They also have similar job openings posted daily on their website. You can also join their WhatsApp Community for daily updates on verified internal job openings.