CRM Manager - Real Estate

Godrej Properties is one of India's leading real estate developers, known for delivering innovative, sustainable, and thoughtfully designed residential and commercial projects across major Indian cities. Part of the Godrej Group's 125-year legacy, the company has developed over 80 million square feet and continues to transform urban landscapes with iconic developments.

The CRM Manager will spearhead customer relationship management initiatives across Godrej Properties' portfolio, managing the entire customer journey from pre-sales engagement through post-possession support. This role focuses on enhancing customer satisfaction, retention, and driving referral business through strategic CRM programs.

• Develop and execute comprehensive CRM strategy covering 5,000+ customers across ongoing and delivered projects
• Manage customer lifecycle programs including welcome processes, construction updates, possession coordination, and post-possession support
• Drive customer satisfaction improvements through Voice of Customer programs, NPS tracking, and feedback loop closure
• Implement digital CRM initiatives including customer portal enhancements, mobile app engagement, and automated communication workflows
• Lead referral and loyalty programs to generate qualified leads and increase customer lifetime value
• Analyze customer data and behavioral insights to personalize customer communications and improve engagement metrics

• 6-9 years of CRM experience preferably in real estate, hospitality, or high-value consumer sectors
• Strong understanding of real estate customer journey from booking to possession and beyond
• Proficiency in CRM platforms like Salesforce, Zoho, or real estate-specific CRM systems
• Excellent stakeholder management skills with ability to coordinate across sales, operations, and customer service teams
• Data-driven approach with strong analytical capabilities and experience with customer analytics tools
• MBA or equivalent postgraduate degree in Marketing, Business Administration, or related field
• Exceptional communication and conflict resolution skills for managing high-value customer relationships

• Competitive package between ₹15L – ₹20L per annum
• Shape customer experience strategy for one of India's most trusted real estate brands
• Work on high-impact initiatives directly influencing customer satisfaction and business growth
• Hybrid work model offering flexibility with 3 days in-office at Godrej Properties' Mumbai headquarters
• Be part of the Godrej Group's culture of innovation, sustainability, and customer-centricity

This opening is not listed on any public job portal. It is a verified internal opportunity exclusively accessible through the website careerjump.co.in and directly apply to this job role. They also have similar job openings posted daily on their website. You can also join their WhatsApp Community for daily updates on verified internal job openings.