Lead Data Scientist - Marketing Analytics

Flipkart is India's leading e-commerce marketplace, a Walmart company, serving over 450 million registered users across 19,000+ pin codes. The company offers a vast selection of products across 80+ categories with innovative technology and logistics capabilities. Flipkart is recognized for its data-driven culture and investment in AI/ML to enhance customer experience.

The Lead Data Scientist will drive marketing analytics and personalization strategies, leveraging advanced analytics and machine learning to optimize customer acquisition, engagement, and retention. This high-impact role involves building predictive models, conducting experiments, and generating actionable insights to inform marketing decisions. You will lead a team of data scientists and collaborate closely with marketing, product, and engineering teams.

• Lead development of ML models for customer segmentation, propensity modeling, churn prediction, and lifetime value estimation
• Design and analyze A/B tests and marketing experiments to measure campaign effectiveness and optimize marketing spend
• Build recommendation engines and personalization algorithms to enhance customer experience across app and web platforms
• Develop attribution models to measure impact of multi-channel marketing campaigns and optimize channel mix
• Partner with marketing teams to translate business questions into analytical frameworks and deliver actionable insights
• Mentor and guide a team of 3-4 data scientists, fostering technical excellence and analytical rigor

• Master's or PhD in Statistics, Computer Science, Mathematics, or related quantitative field
• 7+ years of experience in data science with focus on marketing analytics, customer analytics, or growth analytics
• Strong expertise in machine learning, statistical modeling, experimentation design, and causal inference
• Proficiency in Python/R, SQL, and big data technologies (Spark, Hadoop); experience with cloud platforms (AWS/GCP)
• Proven track record of deploying ML models in production and driving measurable business impact
• Excellent problem-solving skills with ability to structure ambiguous problems and communicate insights to stakeholders
• Experience in e-commerce, consumer internet, or tech companies preferred; team leadership experience required

• Competitive package between ₹28L – ₹30L per annum
• Work on massive scale data problems impacting millions of customers daily
• Collaborate with world-class data science and engineering teams in a learning-oriented culture
• Hybrid work model with state-of-the-art office facilities and flexible working arrangements
• Fast-track career growth with opportunities to lead larger teams and strategic data science initiatives

This opening is not listed on any public job portal. It is a verified internal opportunity exclusively accessible through the website careerjump.co.in and directly apply to this job role. They also have similar job openings posted daily on their website. You can also join their WhatsApp Community for daily updates on verified internal job openings.