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Head of Marketing - Consumer Brands at Marico Limited
About Marico Limited
Marico Limited is one of India's leading consumer goods companies with iconic brands like Parachute, Saffola, Livon, and Set Wet. The company has a strong presence in hair care, edible oils, and male grooming categories with operations in over 25 countries.
About the Role
We are seeking a strategic Head of Marketing to lead brand strategy, innovation, and marketing execution for our premium hair care and grooming portfolio. This role requires driving brand growth, launching new products, and building integrated marketing campaigns across digital and traditional channels.
What You Will Be Doing
- Lead brand strategy and P&L for a portfolio of brands with combined revenue of ₹500+ crores
- Drive innovation pipeline by identifying consumer insights and developing new product concepts
- Plan and execute integrated marketing campaigns across ATL, BTL, digital, and influencer channels
- Manage marketing budgets and optimize ROI across brand building and performance marketing initiatives
- Collaborate with sales, R&D, and supply chain teams to ensure successful product launches and market execution
- Build and lead a high-performing marketing team and foster a culture of creativity and consumer-centricity
What Marico Limited Is Looking For
- 12-15 years of progressive marketing experience in FMCG with at least 5 years in leadership roles
- MBA from Tier-1 B-school with strong brand management and consumer marketing expertise
- Proven track record of driving brand growth and launching successful new products in competitive categories
- Deep understanding of consumer behavior, market research, and brand positioning strategies
- Strong digital marketing capabilities including social media, influencer marketing, and e-commerce
- Excellent leadership and stakeholder management skills with ability to influence cross-functional teams
- Experience in hair care, personal care, or grooming categories is highly preferred
What Makes This Role Stand Out
- Competitive package between ₹28L – ₹30L per annum
- Lead iconic consumer brands with significant market share and strong consumer equity
- Drive innovation and marketing transformation in one of India's most respected FMCG companies
- Work with a talented marketing team and collaborate with global innovation centers
- Opportunity to create visible impact on brand growth and business performance
How to Access This Opportunity
This opening is not listed on any public job portal. It is a verified internal opportunity exclusively accessible through the website careerjump.co.in and directly apply to this job role. They also have similar job openings posted daily on their website. You can also join their WhatsApp Community for daily updates on verified internal job openings.
Ready to Apply for This Role?
This is a verified internal opportunity available exclusively through CareerJump.
Apply directly on our platform or join our WhatsApp community for daily updates.